Francois Arnaud has been named Under Armour‘s new Global Brand Ambassador!
On Thursday (July 23), the sportswear brand announced the 41-year-old Heated Rivalry actor’s new role with the company as he stars in their new “For When It’s Hot” global campaign, which celebrates Under Armour‘s iconic HeatGear® franchise and the performance ecosystem surrounding it, including UA Vanish Elite and UA Reign XT.
It’s very fitting that Francois is Under Armour‘s new ambassador as he immediately had fans drooling in episode 3 of Heated Rivalry, which was centered around his character Scott Hunter, when he wore a skintight Under Armour shirt in his first meeting with Kip Grady (Robbie G.K.).
Along with the new campaign images of Francois (who is openly bisexual) in the workout gear, Under Armour debuted a new commercial, which features the actor working up a sweat in a garage gym as he attracts the attention from both a woman and a man.
The ad begins and ends with Francois shirtless showing off his ripped physique!
“If you’d told the skinny awkward kid I used to be that one day I’d be an ambassador for a sportswear brand, I would’ve laughed,” Francois shared in a press release. “What makes this moment feel so special is that it’s reminder that we don’t always end up where we expect, and growth can look very different from what we imagined. Grateful and honored to partner with Under Armour who were willing to meet me right where I want to be.”
If you didn’t see the news, it was recently announced that Francois Arnaud will be making his Broadway debut alongside these two stars!
You can shop the new HeatGear® collection at UnderArmour.com.
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